Privacy Policy

Last updated: March 2026

Signal Sites ("we", "us", "our") respects your privacy and is committed to protecting the personal information you share with us. This policy explains what information we collect, why we collect it, and how we use it.

We are based in the United Kingdom and comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Signal Sites provides website design and development services for local businesses across the UK. For any questions about this privacy policy or how we handle your data, you can contact us at hello@signalsites.uk.

2. What Information We Collect

When you contact us or request a quote, we collect the information you provide, which typically includes your name, email address, phone number, business name, and details about your project or enquiry.

When you visit our website, we collect anonymous usage data through Google Analytics, including which pages you visit, how long you spend on the site, what device and browser you use, and how you found us. This data does not identify you personally.

When you become a client, we may also collect your business address, payment details, and any content or materials you provide for your website project.

3. How We Use Your Information

We use your information to respond to your enquiries and provide quotes, deliver website design and development services, send you project updates and communications related to your website, improve our website and services based on how visitors use the site, and send you occasional updates about our services if you have opted in.

We will never sell your information to third parties or use it for purposes unrelated to our services.

4. Lawful Basis for Processing

Under UK GDPR, we process your personal data on the following grounds.

Contractual necessity — to deliver the services you have commissioned from us, including building your website, communicating about your project, and processing payments.

Legitimate interests — to respond to enquiries, improve our website, and understand how visitors use our site. We ensure this does not override your rights or freedoms.

Consent — where you have opted in to receive marketing communications from us. You can withdraw consent at any time by contacting us.

5. Cookies and Analytics

Our website uses cookies to ensure the site functions correctly and to collect anonymous analytics data.

Essential cookies are required for the website to work properly. These cannot be disabled.

Analytics cookies are set by Google Analytics to help us understand how visitors use our website. Google Analytics collects information such as the pages you visit, time spent on the site, your approximate location at city level, and your device and browser type. This data is aggregated and anonymous. Google Analytics does not collect your name, email address, or any personally identifiable information through our website.

You can opt out of analytics cookies through the cookie consent banner shown when you first visit our website. You can also install the Google Analytics opt-out browser add-on at https://tools.google.com/dlpage/gaoptout.

For more information on how Google handles data, see Google's privacy policy at https://policies.google.com/privacy.

6. Who We Share Your Information With

We only share your information where necessary to deliver our services. This may include hosting providers who store your website files, payment processors who handle transactions, Google Analytics which processes anonymous website usage data, and third-party tools integrated into your website at your request such as booking systems or contact form services.

We do not share your personal information with any parties for marketing purposes. All third-party providers we work with are required to handle data in accordance with UK data protection law.

7. How Long We Keep Your Information

Enquiry data — if you contact us but do not become a client, we keep your information for up to 12 months, after which it is deleted.

Client data — we retain project files and communications for up to 3 years after project completion for reference and support purposes. Financial records are kept for 6 years as required by HMRC.

Analytics data — Google Analytics data is retained for 14 months, after which it is automatically deleted by Google.

8. Your Rights

Under UK GDPR, you have the right to access the personal information we hold about you, request correction of inaccurate information, request deletion of your information where there is no ongoing legal or contractual reason for us to keep it, object to processing based on legitimate interests, request that we restrict processing of your data in certain circumstances, and request a copy of your data in a portable format.

To exercise any of these rights, contact us at hello@signalsites.uk. We will respond within 30 days.

If you are not satisfied with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at https://ico.org.uk.

9. Data Security

We take reasonable steps to protect your personal information from unauthorised access, loss, or misuse. This includes using SSL encryption on our website, storing client data securely with access limited to those who need it, and using reputable third-party services that meet data protection standards.

No method of data storage or transmission is completely secure. While we do our best to protect your information, we cannot guarantee absolute security.

10. Children's Privacy

Our services are aimed at businesses and we do not knowingly collect personal information from anyone under the age of 16. If we become aware that we have collected data from a child, we will delete it promptly.

11. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions about this privacy policy or how we handle your personal information, contact us at hello@signalsites.uk.

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